Innovation in The Utilization of Red Gingers
Red ginger is an indigenous herbal plant of Indonesia. It has many beneficial effects such as anti inflammatory, anti microbial, analgetic, anti hyperglycemic, wound healing, anti acne, hair growth activity, male infertility, anti aging, uric acid lowering, plasma lipid lowering, and anti hypertensive. Because of the many benefits that we become aware of, PT Bintang Toedjoe makes the right move to utilize red gingers as one of the main ingredients for its recent products.
PT Bintang Toedjoe has made an innovation breakthrough through a red ginger ecosystem that involves farmers, private parties, academic institutions, and the government. Its objective is to preserve and develop red ginger as an indigenous herbal plant of Indonesia with many benefits, similar to Korea and its ginseng. With this ecosystem, we can contribute to the prosperity of the farmers, the acceleration of red ginger research, the reduction of CO2 emission up to 29,470 kg per year, and the preservation of quality for PT Bintang Toedjoe as the brand that is synonymous to community development and earth preservation programs.
Aside from the red ginger ecosystem, PT Bintang Toedjoe has currently managed to conduct innovations in developing red ginger-based products. For Business to Business products, PT Bintang Toedjoe has red ginger liquid extract, powder extract and essential oil. As for Business to Consumer products, PT Bintang Toedjoe has Bejo Jahe Merah, Bejo Sujamer, dan Komix Herbal.